Free Choreography
Free Newsletter
Site FAQs
 
   Owners EDGE
     Issue: 02/11/09
       Useful Scripts
       Peak Pilates
       Check Connect
       Club Count
       Fitness Anywhere
     Issue: 03/17/09
     Issue: 04/23/09
     Issue: 05/26/09
     Issue: 06/11/09
     Issue: 07/24/09
     Issue: 08/21/09
     Issue: 10/12/09
     Issue: 11/18/09
     Issue: 12/14/09
   eNewsletter
   Subscribe to eNewsletter
   Media Coverage
   Video & Sound
   Industry News
   Articles
   Press Releases
   Recent Publications
   Media Kit

 
SCW NEWS


Scripting is perhaps the most UNDER utilized management tool in the fitness industry today. Providing consistency in everything from answering the phone to giving a tour, to describing a group fitness class creates an air of professionalism. Not only is this an important quality control measure, but it is a crucial step in developing your center's brand identity and reputation. It is also important to emphasize with staff that while the message and the method of communication must not change, their wording may, so as to ensure they do not sound like robots! Below please find some easily implementable scripts that will assist you in creating a lead from in-coming phone calls, walk ins, and member guests.

The phone rings and a staff member answers "It's a great day at the best club, this is Susie how may I help you?" or whatever your protocol stipulates on the greeting. The caller asks "Are you having a spin class tonight?" Susie's instinct is to answer the question. Susie is wrong. The correct answer is another question, but politely phrased AND with an answer: "We are. Are you a member?" This question is supposed to do two things. Identify potential members and determine if the caller IS a member, why they do not know how to check the schedule on the web and/or have a copy of the schedule?
[Read More]



For over a decade, Peak Pilates has been firmly rooted in the professional Pilates community, dedicated to providing classical Pilates equipment and education while evolving it to make Pilates more accessible to all. Our Pilates Equipment and Education have set the industry standard for excellent quality and outstanding customer service.

Peak Pilates brings a new paradigm for Pilates training to the health and fitness market with MVe: a turn-key solution combining equipment, on-site instructor training, predesigned group class templates, audio/visual materials and marketing support. MVe is designed to be effective and easy to implement with a minimal start-up investment and turnaround time to launch. MVe not only creates an economical way for facilities to add group equipment classes that are undoubtedly popular with members, but also can attract new participants to Pilates that may have been hesitant in the past, helping to increase retention and keep valuable member dollars inside your facility.

www.peakpilates.com




CHEK Connect is Here! This new and exciting online community of health and wellness professionals and enthusiasts is revolutionizing the fitness industry. CHEK Connect is the new home for professionals and individuals seeking health and vitality worldwide. Overloaded with technical content, CHEK Connect is the place to visit for virtual fitness educational information, reports, articles, questionnaires and much more!
Check out these new features:

  • Calculate your CHI (CHEK Health Index) for free
  • Receive a free exercise program
  • Access exclusive audio & video from the industry elite, including Paul Chek
  • Network on the Heath and Fitness Professional Forums
  • Find a C.H.E.K Institute-trained Professional in your area in the Connect Directory and Create your own listing!
  • Read health & fitness articles and reports
  • Manage your clients with ptEnhance
Log-on today! Get started in less than 2 minutes... CHEKConnect.com!

Connecting
Connecting the C.H.E.K Institute, the C.H.E.K Professionals, health and fitness professionals and individuals.

Sharing
CHEK Connect is all about sharing the knowledge, support and passion of those dedicated to global wellness.

Creating global wellness together. Sign up today!
If you're a CHEK Professional, a health and fitness professional or a professional individual, we want you to sign up and join the healthiest community in the world!




LES MILLS LAUNCHES THE BRAND NEW CLUBCOUNTT ON MARCH 1ST 2009!

LES MILLS LICENSEES SIGN-UP NOW AND RECEIVE 6 MONTHS FREE!

When it comes to Group Fitness, numbers matter - total group exercise attendance, the size of each class, and, of course, your profits at the end of the month. Your numbers tell you how strong your business is and how you can make it stronger. So, keeping track of them is everything.

Play to your business strengths with Les Mills, CLUBCOUNTT. CLUBCOUNTT is new web-based software that will keep track of your numbers for you. This means you will have numerous ways to report on, and evaluate, your success in Group Fitness. All you need to do is take a quick headcount for each class, grab a few moments to enter the class attendance into the software and CLUBCOUNTT will take care of the rest.

Once you've got CLUBCOUNTT rolling, you'll be able to:

  • Know your Group Fitness attendance trends over time. This will give you a clear benchmark from which to plan future attendance goals
  • Calculate the contribution of Group Fitness to overall club attendance as an ongoing measure of success
  • Create world-class timetables in minutes with a system that allows you to copy and edit easily, manage your Group Fitness programs (including freestyle) and set targets by class
  • See which classes, instructors and programs are your top performers so you can design your timetable to drive attendance and growth
  • Identify how Group Fitness is performing compared to targets so that you can take appropriate action to maximize attendance. In addition, because CLUBCOUNTT is web-based, you'll have access to it 24/7.
So what are the next steps?

To strengthen your numbers with CLUBCOUNTT, contact Les Mills- info@lesmills.com
or visit www.lesmills.com/clubcount




Fitness Anywhere, the pioneers of Suspension Training designed the new TRX Group Suspension Training Course specifically for group fitness instructors. This CEC approved one day course will deliver the tools and techniques to effectively teach TRX group classes, group specific programming, cueing and styles as well as modifications for class participants. The TRX helps improve core stability and develop full body strength, balance and flexibility for all fitness levels. Check out the Course schedules for a Suspension Training Course near you and learn from the experts to deliver a total body workout.

www.fitnessanywhere.com





























Photo Gallery Site Map Privacy Policy Copyright Information Contests